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Betting UI Kit

SportsFirstAI

AI Lab for Sports Startups

SportsFirstAI is the world’s first collaborative AI Lab for Sports Startups, designed to help founders and organizations build next-generation Sports AI solutions. From performance analytics and video intelligence to fan engagement and data automation, SportsFirstAI enables innovators to prototype, test, and scale AI-driven sports products with speed, precision, and real-world impact.

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Our Client & Partner 

What We Offer

Structured performance data from raw athlete stats using DataAI

Fully Customizable AI Stack

Build with confidence using our fully customizable AI stack. Leverage pre-trained Vision, Document, and LLM modules to accelerate development, enhance accuracy, and deploy scalable Sports AI solutions tailored to your needs.

AI tools for sports coaches and performance analysts

Prototype Faster

Prototype faster with our agile AI framework. Build and deploy proofs of concept (PoCs) in weeks, not months. Accelerate innovation, validate ideas quickly, and bring your Sports AI solutions to market with unmatched speed and efficiency.

Automated athlete movement tracking using VideoAI model

Custom Training

Unlock the power of custom training by fine-tuning AI models with your own data. Enhance precision, adapt to your sport-specific use cases, and build Sports AI solutions that deliver deeper insights, better accuracy, and real competitive advantage.

Core Models

AI document parser for sports contract compliance

SportsLLM

SportsLLM is a domain-tuned large language model for sports, built with a reasoning-first architecture to power intelligent agents, chat interfaces, summaries, and search tools. Ideal for fan engagement, staff assistants, AI coaching copilots, and sports data platforms.

SportsVisionAI

SportsVisionAI delivers high-accuracy visual recognition for sports images and videos, enabling precise detection of players, equipment, poses, and event markers from stills or frame-based content. Powered by advanced computer vision models, it helps automate player tagging, pose estimation, gear recognition, and event analysis, making it ideal for broadcasters, analytics platforms, and sports performance teams seeking real-time visual intelligence.

AI models for video analysis, data intelligence, and document automation in sports platforms
AI-generated session plan for football coaching

DocumentAI

DocumentAI empowers sports organizations to parse, summarize, and audit legal, medical, and performance documents with precision. From athlete contracts and onboarding packets to EMRs and scouting reports, it automates data extraction and analysis. Capabilities include contract review, performance evaluation, medical record insights, news monitoring, and social media analysis, ensuring faster decisions and improved compliance across every sports workflow.

Technology Stack

Computer Vision

Advanced image and video analysis capabilities for sports content

  • Object Detection

  • Pose Estimation

  • Motion Tracking

  • Scene Understanding

Key Use Cases We Power

AI-generated athlete performance dashboard using DataAI

Contract &
Clause Auditing

Contract & Clause Auditing automates validation of player agreements in seconds. Instantly detect missing clauses, compliance gaps, and risks—helping legal teams and clubs ensure accuracy, transparency, and faster contract approvals.

AI tools for sports coaches, federations, and startups

Highlight
Generation

Highlight Generation automates video analysis to detect goals, assists, and key actions—instantly creating accurate, shareable highlight clips.

AI creating athlete profiles from unstructured documents

Scouting
Intelligence

Scouting Intelligence transforms structured and unstructured reports into actionable performance models, enhancing player evaluation and talent discovery.

Book demo to integrate AI into your sports product or platform

Document
Summarization

Document Summarization reads lengthy PDFs in milliseconds, extracting key insights and summaries to help teams review reports faster and make informed decisions.

AI models for sports platforms: video, data, and document intelligence tools

Image-Based
Analysis

Image-Based Analysis automatically tags sports images by athlete, brand, jersey, or position, enabling faster media organization and data-driven visual insights.

AI models for sports platforms: video, data, and document intelligence tools

Content Layer
for Fans

Content Layer for Fans auto-generates engaging trivia, summaries, and predictions, delivering personalized, real-time content experiences across platforms.

How it work ?

01

Collaborative Discovery

We partner with your startup to deeply understand your vision, challenges, and growth potential. Through interactive workshops and data-driven analysis, we identify key problem areas, uncover hidden opportunities, and co-create a clear roadmap that aligns your business goals with practical, scalable solutions.

02

Prototype & Experiment

Turn your ideas into reality by leveraging our AI-powered frameworks to design, test, and refine solutions quickly. We help you validate concepts, gather feedback, and iterate with confidence in a supportive, hands-on environment—ensuring every experiment moves you closer to a scalable, real-world product.

03

Scale & Launch

Transform your validated prototype into a market-ready product with our expert guidance. We help you optimize performance, ensure reliability, and plan for sustainable growth. From final refinements to launch execution, our team provides continuous support to help you scale confidently and make real-world impact.

Who It’s For?

Athlete data management AI for sports federations

Founders

building their first AI-enabled sports product.

Automated document tagging and extraction using DocumentAI in sports

Startups

needing domain-tuned AI without the overhead.

AI infrastructure for sports tech startups and fantasy apps

Incubators & Accelerators

supporting early sports tech innovation.

AI tools for sports coaches, federations, and startups

Federations & Clubs

exploring in-house AI innovation labs.

book a demo

AI models for sports platforms: video, data, and document intelligence tools
What are you interested in?
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