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Sports Funding, M&A News - Nazara, Octro, Marcos, EsportsXO, Raw Stadia, RYPPLZZ, Euphoria

Updated: Feb 7

January 2024
January 2024

Get Exclusive Updates Of Sports Funding, Sports Mergers, Sports Acquisitions and Sports Partnerships

Welcome to ScoreCard, your monthly dose of the latest and greatest happenings in the dynamic world of sports and sports technology! In a rapidly evolving landscape, we understand the importance of staying informed and ahead of the curve. That's why we've created ScoreCard by SportsFirst to bring you a comprehensive roundup of the most exciting sports deals, startup funding alerts, mergers, acquisitions, and emerging technologies in the industry.

Every month, our dedicated team of experts curates the top stories and trends from the world of sports and sports tech, ensuring that you never miss a beat. We've got you covered from the latest mega-mergers to innovative startups shaking up the industry. We dive deep into sports to bring exclusive insights, expert analysis, and thought-provoking commentary on the hottest topics.

ScoreCard is more than just a newsletter; it's a community of like-minded enthusiasts, professionals, and visionaries passionate about the future of sports and sports technology. Our mission is to keep you informed, inspired, and engaged as we explore cutting-edge developments reshaping how we play, compete, and experience the thrill of sports.

1) Nazara's NODWIN Gaming Makes Strategic Investment in German Esports Company Freaks 4U Gaming:


  • Nazara Technologies’ esports subsidiary NODWIN Gaming has invested INR 33.26 Cr in Germany-based Freaks 4U Gaming GmbH via a convertible note. 

  • NODWIN Gaming, an esports giant, invested in Freaks 4U Gaming, expanding its reach to PC games and global markets. This alliance leverages each company's strengths, providing a one-stop solution for brands. NODWIN further strengthens its growth path through acquisitions and funding, while Nazara invests in studios to fuel the gaming ecosystem.

  • NODWIN Gaming invests INR 33.26 crore in Germany's Freaks 4U Gaming via convertible note.

  • This strategic move expands NODWIN's expertise from mobile to PC games and strengthens its reach into developed markets. 

  • The collaboration aims to attract global brands and publishers with a seamless offering across different markets.

NODWIN's recent activities include raising $28 million, acquiring stakes in media tech and gaming accessory companies, and securing INR 510 crore for Nazara Technologies.

2) Belgian Sports Tech Trailblazer Raw Stadia Secures €1.5 Million

Raw Stadia
Raw Stadia

Hasselt-headquartered Raw Stadia, a key player in sports technology, has successfully concluded a funding round, securing €1.5 million to drive the global expansion of its innovative solution focused on monitoring and optimizing athlete performance by fine-tuning playing field conditions. This recent financing involves a collaborative effort from investors such as LRM, Noshaq, and LeanSquare, along with notable personalities like football icon Jan Vertonghen and entrepreneur Bart Claes, the CEO of JBC.

Empowered by this fresh injection of capital, Raw Stadia is gearing up to diversify its clientele and make inroads into the competitive US market. The company's strategic roadmap involves applying its state-of-the-art technology across various sports, ranging from cricket and rugby to equestrianism and American football. Particularly in the case of the latter, there is substantial interest in thoroughly examining how playing field dynamics impact athletes' performance.

3) Homegrown Gaming Studio Octro Acquires Israel-Based DGN Games To Expand Global Presence:

  • Indian mobile gaming powerhouse Octro has made a bold move, acquiring Israel-based DGN Games for an undisclosed sum. This strategic acquisition unlocks a treasure trove of opportunities for Octro, propelling them into key international markets like Australia and the US. More importantly, it fuels their growth by tapping into entirely new demographics, thirsty for engaging mobile gaming experiences.

  • But the benefits go beyond market expansion. Octro's CFO, Deepak Goyal, highlights significant cost efficiencies gained through this deal. By combining forces, Octro leverages DGN's technical expertise and global talent pool, spanning Israel, Ukraine, and Australia. This potent mix injects fresh perspectives and boosts innovation, ultimately leading to even better games for players worldwide.

  • Both companies celebrate this union as a win-win. Octro CEO Saurabh Aggarwal sees it as a "pivotal moment," allowing them to harness DGN's strengths and create gaming experiences that truly cater to global audiences. Dan Wiegenfeld, CEO of DGN Games, echoes this enthusiasm, calling it "the next chapter" for his company. He's confident that together, they'll not only deliver exceptional games but also reach new heights, delighting players and generating substantial value for shareholders.



  • A geolocation startup called Rypplzz has secured $3 million in seed money to improve fan experiences.

  • With cooperation from Triptyq Capital, the investment firm KB Partners led the capital round for sports technology. With this, Rypplzz has raised $6.8 million in total capital.

  • Interlife®, a multi-patented geolocation platform developed by Rypplzz, is capable of tracking devices with more accuracy than GPS. This enables Rypplzz to produce augmented reality experiences, deliver accurate navigation and traffic data, and even present fans at venues with customized advertising.

  • The Tucson Convention Center, Cisco Sports Media  Group, and a significant US sports league are just a few of the well-known sports entities with which the company has already partnered. Additionally, Rypplzz collaborated with artist Grimes to throw the first-ever AR art rave.

5) India Accelerator Powers Marcos Gaming’s Growth Through Pre-Seed Funding:

  • Marcos Gaming, a rising star in India's esports and entertainment scene, has secured a crucial pre-seed funding round led by prominent investors India Accelerator and Finvolve. This injection of capital fuels the startup's ambitious plans to nurture thriving gaming communities, forge original intellectual properties (IPs), and broaden its horizons into uncharted esports territories.

  • This investment serves as a powerful testament to the burgeoning potential of the Indian esports market, projected to reach a staggering INR 11 billion by FY2025.

  • Marcos Gaming is carving its niche in the Indian esports landscape by collaborating with top-tier professional teams and athletes across popular titles like BGMI, Clash of Clans, and CS2. Their vision is to cultivate a vibrant and inclusive gaming community while pushing the boundaries of esports entertainment.

6) Global Brain has invested in Euphoria Co., Ltd.


  • Euphoria, a supplier of SportsTech products like "ONE TAP SPORTS," has received funding from Global Brain. Sports tech startup Euphoria uses technology to address issues that the sports sector faces. The company's flagship product, "ONE TAP SPORTS," is a system utilized by athletes and coaches from over 1,700 teams in 71 sports, including the top athletes in Japan, for controlling athlete conditions and preventing injuries. Sgrum Co., Ltd., a subsidiary of Euphoria, ran "Sgrum," a platform for running sports schools, etc., in March 2023. Having previously invested in Euphoria through its KDDI Open Innovation Fund II and III, Global Brain has chosen to back the company again due to its wealth of experience and expertise in assisting athletes as well as each company's potential for expansion. Euphoria will receive assistance from Global Brain in the creation and execution of management plans as well as in connecting with possible corporate clients.

7) EsportsXO Powers Up Startup secures funding for explosive growth

  • Indian esports startup EsportsXO received a promising boost in their seed funding round last December. While the exact amount remains confidential, the investment saw participation from established names like SOSV's Orbit Startups and SucSEED Innovation Fund and attracted interest from strategic players like WeFounderCircle and Imperial Holdings.

  • EsportsXO's CEO, Vikas Goel, expressed optimism about the funding's validation of their vision and the enormous potential of the Indian gaming market. This development not only benefits EsportsXO but also reflects the growing confidence investors have in the booming Indian esports scene, projected to reach over $3 billion by 2024. This investment signifies not only EsportsXO's potential but also contributes to the broader growth and future of Indian esports.

As the sports industry continues to grow and evolve, we can expect to see even more exciting funding and acquisition deals in the future. These deals will not only shape the landscape of the industry but also provide opportunities for new players to enter the market and for existing players to expand their reach. Whether it's through new technologies, innovative partnerships, or strategic acquisitions, the sports industry is sure to remain a hotbed of activity for years to come. So stay tuned for more updates and insights on the latest developments in this fast-paced and exciting field.

ScoreCard is for every Sports enthusiast. So, whether you're an athlete, a fan, an investor, or an entrepreneur in the sports and sports tech realm, ScoreCard is the perfect companion for staying up-to-date and inspired. Gear up for an exciting journey, as we embark on this adventure to stay ahead in the game!

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